If you are a loan officer or mortgage broker looking to keep your name, and your products and services in the face of the public, you may want to consider internet marketing.
You may be thinking to yourself that you are not savvy enough with a computer in order to market via the internet. Well, these days you don’t have to be, thanks to blogs. One of the best ways to market yourself and your products is with your own personal blog. Trust me, it is easier than you think. Anyone can set up a blog in no more than five minutes and it is absolutely free. It is only a matter of finding a blog provider, which can be done very easily with a google search. Once you have set up your blog, including domain name and template which the blogger will help you out with, you will be good to go. On the blog, you can post a biography of yourself, as well as your picture, and the products and services you have to offer. Now, you can add your blog address to your business card, and tell people in face to face networking to visit your blog. Blogs are also great for long distance loan customers that you work with. By telling them to visit your blog, they can see your picture and will be able to put a face with your name. This is a great way for them to find a comfort level with you. By using the internet as a marketing tool, you have added a great weapon to your arsenal of marketing strategies. Best of luck.